Created in 2003, it was initially designed to provide me with website tracking / statistics for my own websites as I wasn't impressed with what was being offered at the time. Quickly became a free, and for pay, service that was provided to other website owners. Included hourly statistics, statistic forecasts, geographic tracking, visitor data, online visitor information, online visitor messaging capability. Also, when myspace was fairly popular, fashioned a tracking code that would work on their member profiles.